Terms of Use are rules that users must agree to in order to use a service, such as your website. These are usually a disclaimer, as well as including the company's responsibilities and liabilities. Terms of Use documents are used for various reasons. Firstly, they protect your business from risk or uncertainties. They are also a great way to show that you own your content, protecting it from theft or misuse. Terms of Use are also...
In-house training is a great way to upskill your team with ease and comfort. But with a variety of training courses out there, why is in-house training the best for you and your team? 4 main reasons why in-house training is the most effective type of training: 1. Travel Cost Saving - As the training provider will travel to your place of work, there will be no travel costs for you or your delegates, allowing you...
Google brands are some of the best known in the world, allowing marketers to reach customers through various formats, channels and screens. However, with mobile becoming such a huge part of our lives, Google needs to evolve to keep on ensuring marketers can connect to customers through every step of their journey. They are introducing simpler brands and solutions, including Google Ads, Google Marketing platform and Google Ad Manager. The aim of these is to help...
Infographics are a form of content marketing and are a visual representation of information or data. The aim of them is to show information in an easily understandable format, creating a captivating experience for the viewer. They are used to: convey a message or principle, communicate a message, present a large amount of data or information that is compact and easy and analyse data. View data patterns and relationships Why use infographics...
Cookies are small files which are stored on a user's computer, which can be accessed by a web server. Cookies allow pages tailored to customers and their browser behaviour, as it can carry data from one website to another. A cookie policy is a document whereby you declare to website users which cookies are active, what they track and for what purpose. This should also include how users can opt out of cookies on your website,...