Impressions Tag

October 14, 2021

1

A Guide to Optimising Your Business Facebook Page

Facebook remains the biggest social media platform, and with 74% of Facebook users visiting the platform daily, it’s a platform that should be a firm part in your Digital Marketing strategy. Facebook should be a firm part of your marketing strategy, as it allows your business to share content that aids as a value-add to your brand, as well as assisting in customer support. Why Does My Business Need A Facebook Page? When searching for your business in...

by Rebecca Page

Blue background with phone illustration and hand with megaphone, with TikTok icons

September 16, 2021

0

How To Drive Traffic From TikTok

TikTok is the latest, trendiest app, and by the end of the year it is on track to surpass 1.2 billion active users. Although the platform was previously overlooked by brands, it is now more important than ever for companies to establish their presence on the app. See below our tips for building an audience and increasing engagement using TikTok. Why Use TikTok? The importance of social media is increasing significantly. Brands need to tell their story, and TikTok...

by Rebecca Page

Illustration of people sat near computer screen of ecommerce website, shopping and buying presents

July 14, 2021

0

E-commerce – Increasing Conversion with Website Build

Every visitor who leaves your website without making a purchase is a missed opportunity, and this is why it is so important that you optimize your website to make more sales. E-commerce conversion is recorded when someone takes a desired action on your site - whether a sale or adding an item to their shopping cart or wish list. But how can you increase conversion rates through the functionality of your website? Read our top tips below… Enable Guest...

by Rebecca Page

Illustration hand pressing play on website video

December 2, 2020

1

Why Video Should Be a Key Part of Any Marketing Effort

Video plays a key role in user research for experiences that they wish to have - which makes it a perfect marketing tool for businesses selling services. As people become more research obsessed, their options seem endless. Marketers can find new ways to engage with prospects across multiple touchpoints, to help them reach the people they need. Video Increases Research Video is not only great for attracting new prospects, but also helpful further down the customer journey. Once the...

by Rebecca Page

July 16, 2020

0

How Video Can Get People to Take Action

Building brand awareness through video is common, but it is now thought that website users use video at every stage of their customer journey. Learning New Skills There are large amounts of videos online, including those that teach people something. It is now easier than ever to learn a new skill or pursue a passion through the world of YouTube, with 4 out of 5 people saying that they have learnt something new through this channel. This then gets...

by Rebecca Page

January 2, 2020

0

Google Vs Bing

There is no doubt Google is the biggest search engine worldwide, but where exactly does bing rank? In the UK Google has a 89.1% market share in the UK and Bing is in second place with 6.76% market share. This shows the dominance of Google in the UK search industry and this is why as an agency we focus on Google. In the US Google have a 88.21% and Bing has 6.4% market share. However there...

by Rebecca Page

Cartoon image of yes and no cards being held up by hands

September 11, 2019

0

Google AdWords PPC

5 Reasons Why Your Google Ads Aren’t Showing Up

So you've launched your campaign, however, your ads aren't being shown and you have zero impressions. Here are 5 reasons why your ads aren't showing on the results page: 1. Google will not show your ads if they don’t have your payment details! Most advertisers will pay for their Google Ads account via automatic payments, Google will either charge you when you reach your pre-set payment threshold or you reach the end of your current billing period....

by Rebecca Page

1
2