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Google have recently announced that they will be making various changes to the Google Seller Ratings. This is a feature that you can get on Google PPC Ads. Google Seller ratings are rating displayed to your customers on your search result, enabling them to find businesses that offer quality services. Seller Ratings Changes Come early October, Google will begin displaying your businesses seller rating on a country basis, helping to make it more localised for customers within your country....

Natural language search, or conversational search, is search carried out in everyday language, phrasing questions as you would ask them if you were talking to someone or seeking advice. These queries can be typed into a search engine, spoken aloud with voice search, or a digital assistant like Siri. Natural language and keyword based searches are different. A keyword-based search query for that information might be “Eiffel Tower height”. But if you were searching using natural...

Healthy relationships with consumers can impact businesses. Establishing positive relationships between your business and its customers can build trust and loyalty. It is necessary to continuously build and maintain customer relationships. Why build positive relationships with customers? Brings customer satisfaction Improves teamwork Helps to promote your business Brings repeat business Differentiates you from your competitors How to build positive relationships with customers? 1. Listen to what customers are saying - feedback can...

You want your website to rank highly, but with all of the competition out there, you don't know where to start. Here are a few useful tips that will help you to improve your website content to keep users on the site longer and convert. Call to Action The goal of a site or page should be obvious to any user. This could be making a purchase, contacting you, or reading more on other services that you...

Training is vital if you want to help your employees to grow, allowing the business to grow with it. Research found that 93% of people say that continuous professional development is a vital element in their careers. This drives home how important it is to have effective training that will benefit your staff. How can I make training more efficient? 1. Engage - your employees will stay more motivated and focused if you offer interesting training...