0121 272 8378

Edmund House, 12-22 Newhall Street, Birmingham

BIRMINGHAM FACEBOOK AND INSTAGRAM ADS TRAINING

Through our Facebook and Instagram Ads Training, you will learn how to create Facebook and Instagram Ad campaigns and how to tailor this to your digital marketing strategy. After the training you’ll be able to apply your learning to your Digital Marketing campaign and achieve real improvements. We cover Birmingham and the Midlands, as well as the rest of the UK, and our on-site training is only £475 for up to 3 delegates.

q
93

Percent of Marketers use Facebook Ads

26

Percent of users who clicked on a FaceBook Ad made a purchase

75

Percent of Facebook Ad Performance is caused by images

70

Percent of companies use Instagram for Marketing

Facebook Ads logo
Instagram Ads logo
Facebook Ads layout

Learn how to run Facebook and Instagram Ads at your office

Our Facebook Ads and Instagram Ads Training is run in your own office, and the agenda is tailored to your teams specific needs and your company. This means that the training is specific to you and will help you even further in your digital campaign.

As a result, by the end of the course you will have learnt:

- Set up and create Facebook and Instagram Ads
- Create compelling ads that will catch your customer’s eye
- How to choose relevant targeting to reach your target audience
- Advertising costs, options and management tools
- How to optimise and make sense of system stats and reports

Training Day Fees

Our training days take place at your business premises or place of work. The training day runs 9:30am - 1:30pm, with a short break in between. Pricing of this package includes all travel to and from your location, the day’s tuition, handouts and one month continued telephone/email support in case you need any further help.

>> The total package price for on-site training for up to 3 delegates is just £475
>> If you require additional spaces, the cost per delegate is £95

Also included for free!

Included in this training day will be a chance for us to look at your existing or past Facebook Ads to provide you with recommendations for future reference and help you to make improvements. We all provide 30 days of free post training support to ensure any further questions are answered.

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Training Day Agenda (half day course)

Our Facebook and Instagram Ads training day is a fully interactive day, which we encourage you to ask questions throughout. We actively encourage working directly on new Facebook Ad campaigns to get a feel for things.

Introduction to Facebook Ads

– Facebook Ads – A brief history
– Facebook Ads Relevance Score
– Instagram Ads History & Outline
– Organic vs. Paid Social Media

Basic Principles of Facebook Ads

– Setting up Business Manager
– Managing access and adding users
– Creating campaign goals
– Creating Ad Account
– Various Facebook Ad types
– Choosing targeting and audience options
– Building Facebook Ad Content
– Improving Relevancy Score
– Integrating Instagram Ads
– Q&A Session 1

Facebook Ad Optimisation & Expansion

– A/B Testing Ads
– Updating Ads
– Ad Sets
– Facebook Pixel and Implementation
– Reporting
– Q&A Session 2

Interactive Practice Session

– Delegate 1: Setting up Facebook Ads Account
– Delegate 2: Creative & relevant ads
– Delegate 3: Implementing advanced features in ads
– Q&A Session 3
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