Landing Page Tag

October 14, 2021

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A Guide to Optimising Your Business Facebook Page

Facebook remains the biggest social media platform, and with 74% of Facebook users visiting the platform daily, it’s a platform that should be a firm part in your Digital Marketing strategy. Facebook should be a firm part of your marketing strategy, as it allows your business to share content that aids as a value-add to your brand, as well as assisting in customer support. Why Does My Business Need A Facebook Page? When searching for your business in...

by Rebecca Page

Illustration of people sat near computer screen of ecommerce website, shopping and buying presents

July 14, 2021

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E-commerce – Increasing Conversion with Website Build

Every visitor who leaves your website without making a purchase is a missed opportunity, and this is why it is so important that you optimize your website to make more sales. E-commerce conversion is recorded when someone takes a desired action on your site - whether a sale or adding an item to their shopping cart or wish list. But how can you increase conversion rates through the functionality of your website? Read our top tips below… Enable Guest...

by Rebecca Page

SEO Illustration with computer screens and clock

July 2, 2019

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SEO

SEO 101: 5 Fundamentals of SEO

We have written lots of previous SEO blog posts, however a little update does no harm. We’ve put together information on 5 of the main elements of SEO, so tighten your seatbelts and let’s jump right in… Title Tags Also known as H Tags, Title tags will appear on all of your website pages. These allow website crawlers to identify the most important content on the page, further helping to rank your website for the most relevant searches....

by Rebecca Page

Illustration of blue background and computer screen with email and megaphone

June 6, 2019

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Email Marketing

9 Ways to Write a Successful Email Subject Line

Email is a vital part of marketing, and it is important to stand out in the inbox of your recipients in order to be noticed and opened. 47% of people open emails based on the subject line alone, meaning that it is more important than ever to optimise this space to get the results that you want. Tips for Writing Your Email Subject Lines 1. Keep it Short and Sweet Keep it brief with lines fewer than...

by Rebecca Page

Local business and website illustration

May 2, 2019

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Why Your Local Business Needs a Website

You may think that your small store business doesn’t need a website, as it gets foot fall from the local high street. But every business should have a website as it can enhance your chances to be found, and with 81% of consumers perform online research before making a purchase, it’s more important than ever to have a website for your business. Here’s why you need a website, even if you are a small store… Why...

by Rebecca Page

Cartoon image of people making website using images

April 9, 2019

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A Guide to Making Your Website More Interactive

Making your website more interactive means that visitors will stay longer, giving you a better chance of building a relationship and converting them to purchasing your product or service. Making your website interactive and engaging can be done simply, and here’s how… Features to Improve Engagement on Your Website Interactive Chat - Being social with a user online allows you to build relationships and offer a personalised service. This helps to build trust, as well as...

by Rebecca Page

November 15, 2018

1

Google AdWords PPC

Low Quality Score ? This Is How To Improve It…

We already have an article on our site about how Quality Score is one of the most important elements in Google Adwords. This is because it heavily contributes toward your ad rank and cost-per-click. It is vital you know what the quality score of your keywords are, however in the new Adwords interface you have to manually add the quality score column as well as the factors that contribute to quality score. I have put together a...

by Rebecca Page