Ever wondered how you can target just the people that have access to your products, or within your local area? Geotargeting through PPC allows you to do this, and reap the benefits. Geotargeting is the operation of delivering advertising or content to a website based on the users geographic location. This can be used to target local customers through paid search campaigns. Customer Desire Geotargeting can increase the chance of people clicking on your ads that...

Siren Search Birmingham PPC Management Agency is dedicated to getting you new customers through PPC. So why does being local count in offering you the best possible PPC Management? In truth, it doesn’t matter much at all… PPC Management Company The only real advantage of being a local Birmingham PPC Management Company is the fact that we may be in a better position to target your customers geographically and locally to you with a better understanding of the Birmingham area PPC Company...

Recently Google has put a greater emphasis on mobile search for devices such as iPhones, Android and smart phones such as BlackBerry. The increase in activity in this area is primarily due to technological advances made in terms of accessing the internet at any given time. Mobile Web In relative terms it could be said that the mobile web has been behind in advancement, but Google are now fast-tracking the mobile web to meet this new demand. With...

When selling the idea of Google PPC Marketing through AdWords to potential clients, a common question that arises out of initial conversations is “what will my keywords cost?” – As any seasoned PPC campaign manager will know, there is no hard and fast rule to calculate this for the potential client. Of course, if you manage another campaign in the exact same sector then you will have a better idea but not and exact idea as keyword prices...