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Author: Sean H

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Business, Culture, Uncategorized

From Vision…to Victory It was our MD, Harps’ eighth time in Dubai, also known as the ‘City of Gold’. However, this time Siren team members joined him for an exciting work trip, where we had the privilege of pitching to a potential new client. With a booming economy, cosmopolitan lifestyle and increasing demand for digital marketing services, Harps appreciated the potential in the emerging Dubai market back in 2011. So, when the prospect of expanding our operations finally...

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Business, Culture

If you haven’t seen the news from team Siren, we’ve got an exciting story to share… We’re going global!  With the very real possibility of developing an international arm to Siren in the near future, we met up with MD Harps to talk about his recent visit it #Dubai with some of our senior paid team to discuss the opportunities available to us in the UAE, the allure of growth in a foreign country and what the...

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Birmingham Reviews, Culture

Sage potatoes, wild boar, honey… broccoli? Rudy’s is not your typical Italian pizzeria. This little spot on Bennetts Hill is a hidden gem which knocks it out of the park, and here’s why. The end of the month can mean many things in the world of work. Deadlines, meetings, results and reports but for team Siren, we are fortunate to be able to add a little tradition to that rather corporate list… Team lunch! As our team...

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Birmingham Reviews, Culture

Sleek, modern and fresh. Shokupan has the potential to become a lunchtime hotspot and a real crowd pleaser, but has this Japanese bread shop done enough to avoid becoming another gimmick of Grand Central? Amongst the hustle and bustle of Birmingham’s busiest train station, a new neon food joint is welcoming customers. With its monochrome graphics and comic book decor, Shokupan’s effortless Japanese cool drew our attention as we scoured the walkways of Grand Central in search...

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Culture, Social Media, Uncategorized

Free For All Regardless of whether you think that Meta is past its prime, for brands big and small looking to expand into paid social campaigns to reach new audiences, Meta is as prevalent as ever. According to them, more than 3 million advertisers use at least one of their platforms to advertise to more than 2 billion people! In fact, Facebook Ads Reach 34% of the global population over 13! However, while the platform is incredibly popular...

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Culture, Social Media

Remember Twitter? It was one of the founding fathers of social media and launched way back in 2006! With 368 million users as of 2022, this platform was considered a staple social channel by digital marketers all over the world. However, when billionaire Elon Musk bought the company back in October of 2022 the changes came thick and fast and as of the 24th July, Twitter has launched its biggest (and arguably worst) change yet! A Brave...

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Social Media

Meta has taken a stab at stealing Twitter's crown for best short-form social platform amidst a flurry of controversy surrounding Elon Musk’s now-controversial social giant Twitter. But what is Meta’s new platform, Threads, and is it a Twitter killer? Here’s what you need to know. According to Meta, Threads is ‘Instagram’s text-based conversation app’ and according to the description on the App Store, it will be a place where: “...

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Content, Culture

With AI just about everywhere at the moment (thanks Twitter) we seem unable to escape the breathtaking breakthroughs, the internet conspiracies and the runaway train of new applications for AI within our everyday lives.  Although we don’t think that the rise of ChatGPT and Google’s Bard will bring about the end of mankind anytime soon (fingers crossed) it’s hard to ignore all of the times that pop culture warned us about the dangers of AI… So here...

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Business, Culture, SEO

Remember when during the covid pandemic, everyone you know decided to buy themselves a smart speaker so that they could ask Alexa to set timers for cooking their favourite meal and asked Google to play the radio? If you own a smart speaker, you’ll probably know exactly what we mean when we say that they can be a bit… dim. However, behind closed doors at Google’s headquarters, researchers are completely redefining what this technology can achieve...

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Content, SEO

Google silently vanished several page-experience ranking systems, including page speed and mobile optimisation. Did these things ever matter to your SEO ranking or is this proof that SEO is much more about trial and error than it is about consumer science? Here’s what we know. Missing In Action Google, as you can imagine, are pretty good at tracking their systems. From their first installation to final retirement, every system goes through the same steps and notes are made...

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Siren is a Birmingham based Digital Marketing Consultancy providing services to local and national businesses since 2004.

0121 272 8378

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