The Birmingham Christmas Market is in full swing, with it getting busier by the day. With less than 4 weeks until Christmas Day, people are getting excited and heading to the German Market to start gift shopping, having fun with friends, and getting into the festive spirit. At Siren Search, we have recently all visited the market together on a busy Friday afternoon. The atmosphere was bustling, and certainly helps to us in the Christmas spirit....
Google Ad Extensions help to increase ad rank and click through rate of your website. These allow you to add more content to your ad, giving you more space on the search results page and give people additional ways of reaching you. There are a variety of Ad Extensions that you can use. Sitelink Extensions These are clickable words that link to specific pages. They can appear in two ways - simple wording or with descriptions....
Birmingham is full of great places to work from, including plenty of quirky places to sit. With winter drawing in, you may want a cosy coffee shop to sit and write emails, have meetings, or just enjoy a warming drink. Here are our top three Cosy Coffee Shops...
Improving quality score and optimising your Ad account structure are some of the things regularly said to help your PPC campaign, but what people often miss is that great content can help improve your ad campaign. This relationship also works both ways, not only does great content help your Google Ads campaign, but you can also drive traffic to your content through other Paid Search channels such as Facebook Ads. How Does Content Help PPC? ...
It’s nearly the most wonderful time of the year, and if you work or live around Birmingham, you will most likely be gearing up to visit the German Christmas Market in the City Centre this festive season. So what is the German Christmas Market, when is it and where is it located? Here’s the all important details...
Google have recently announced that they will be making various changes to the Google Seller Ratings. This is a feature that you can get on Google PPC Ads. Google Seller ratings are rating displayed to your customers on your search result, enabling them to find businesses that offer quality services. Seller Ratings Changes Come early October, Google will begin displaying your businesses seller rating on a country basis, helping to make it more localised for customers within your country....
Natural language search, or conversational search, is search carried out in everyday language, phrasing questions as you would ask them if you were talking to someone or seeking advice. These queries can be typed into a search engine, spoken aloud with voice search, or a digital assistant like Siri. Natural language and keyword based searches are different. A keyword-based search query for that information might be “Eiffel Tower height”. But if you were searching using natural...
You want your website to rank highly, but with all of the competition out there, you don't know where to start. Here are a few useful tips that will help you to improve your website content to keep users on the site longer and convert. Call to Action The goal of a site or page should be obvious to any user. This could be making a purchase, contacting you, or reading more on other services that you...
Fridays are a time for celebrating your hard working week being over, and the weekend to begin. If you work in Birmingham, you have the great excuse to go for some quick (or long) drinks with your colleagues once the clock hits 5pm on a Friday evening. So here are our top 3 places to go for that all important steam release after a long week...
Name - Jailbird Location - Colmore Row, Birmingham B3 3AP Type - Meeting and Client Entertainment We recently visited the newly refurbished Jailbird. This is a seafood and steak restaurant and cocktail bar located on Colmore Row, meaning that it is right in the heart of Birmingham City Centre. We were blown away by the inside decor. The building itself is beautiful, and the decor matches it perfectly. It is grand, with stylish furniture, giving it an...