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Author: Rebecca Page

Video tends to have high engagement rates, which allows you to use it in your digital marketing on YouTube. With over 6 billion hours of videos watched every month on YouTube, showing how much of a growing platform it is, making is a great tool to promote your services and increase brand awareness. Here are some ways in which you can increase engagement: 1. Post and Share at an Appropriate Time and Regularly Create content that is...

With the 1 year anniversary of the GDPR coming into effect tomorrow, we thought it would be a good idea to reflect on everything we have learned including How has the GDPR law affected businesses? And are some organisations still not compliant? When GDPR first came into play, there was lots of confusion on what needed to be addressed for businesses and what they needed to do to become compliant. GDPR was created on an existing...

Building engagement on Twitter will help to build relationships between your brand and potential customers. By getting your brand name and content out there, you can drive traffic to your website, increasing leads, visitors and sales. Here are some ways in which you can increase engagement:   1. Tweet during Daytime Hours This can help more people to see your content, increasing the likelihood of shares and interactions. 2. Share images and videos. Research shows that by including images...

Instagram is a growing platform for both individuals and businesses, and with its huge amount of users, it's a great place for your business to reach new audiences and build potential leads. Here are some ways in which you can increase engagement:   1. Hashtags Searching for hashtags brings up 9 Top Posts at the results page, which is a great opportunity for you to appear in. This can mean huge exposure for your brand to reach a...

We now see ourselves as food connoisseurs, and as we have been trying the restaurants out and about in Birmingham, South American Food and Tapas has been a firm favourite. So whether you’re looking for a lunch stop or a dinner venue, here’s where we think you need to visit…. Bodega Bodega is a small South American restaurant located in Birmingham Centre, with a vibrant atmosphere and quirky drinks and food. It’s a great place to...

Facebook engagement is any action that someone performs on your page, whether that me like or commenting, or clicking a link. This can lead to better organic reach, in turn driving traffic to your best. This potentially can increase sales for your business. Here are ways in which you can increase engagement: 1. Share valuable content Ensure that it is helpful to the audience by solving a problem, or giving interesting information. Make sure that it is...

Made up of 100,000 knives, the Knife Angel has arrived in Birmingham today in a bid to raise awareness in tackling knife crime in the UK. The British Ironwork Centre has worked with all 43 police forces in the UK and weapons amnesties to retrieve knives from the streets, through knife banks. With knife crime increasing in Birmingham and the UK, and 250 recorded stabbings already this year, it is becoming more important than ever to...

You may have noticed that something has changed on Gmail, and that would be their new ‘Schedule’ feature’. This allows you to schedule your emails to be sent out at a later date and time - which you can choose. This new feature is available on Gmail desktop, Android and iOS. How to Gmail Schedule feature? This feature will be automatically updated on your G-Suite Gmail account, and is easy to use. Simply write your email...

You may think that your small store business doesn’t need a website, as it gets foot fall from the local high street. But every business should have a website as it can enhance your chances to be found, and with 81% of consumers perform online research before making a purchase, it’s more important than ever to have a website for your business. Here’s why you need a website, even if you are a small store… Why...

Content calendars and social media schedules help you to organise, plan and post content, and with new social media channels popping up monthly and the need to stay active increasing, they are a tool that can’t be ignored. They are a document that consist of the social media platforms that you will be posting on, including the content and time and date to be posted. Having a central place for your team to manage content allows...