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It’s common knowledge that customer service should be a businesses priority, but did you know that Website Live Chat services might also boost your conversion rate, much more than you previously thought?  Having a live chat on your website can lead to a huge 40% increase in conversion rate. Let’s see why…  Why Have a Website Live Chat?  Better Connection  Live chats are great as they are real and responsive humans that create customised answers for visitors. In fact, 30%...

Customer reviews are vital, whether your business provides a service or product. Many customers research and read reviews before deciding to make a purchase or enquiring about your services. So how do you ask a customer to review your business? Here are a few ways to get a review.   How to Ask for a Review   In person Whilst your customers are in store, you can ask them for a review by providing forms for them to fill out. The...

With 70% of online consumers check reviews before buying, it is vital that your company uses these to their full advantage. Reviews and recommendations represent an insight for small businesses, and also allows businesses to build brand trust and loyalty - and social proofing is a great way to do this.  But what is Social Proof, and why is it so important? Keep reading for more information.  What is Social Proof?  Social proof is the idea that people adapt...

Name -  Purnell's Bistro Location - Purnell’s Bistro and Ginger’s Bar, 11 Newhall Street, Birmingham, B3 3NY Type - Monthly Meetings    Whilst we can't go to any new eateries in Birmingham due to COVID-19, we can reminisce about the places that we have been in the past. Here is our review of Purnell's Bistro, which we visited late last year.   Purnell’s Bistro is a bistro and cocktail bar which is located in Birmingham City Centre - just over the road...

Building positive relationships with your target audience is key to building trust and boosting your reputation. It is essential to continuously build and maintain customer relationships. 4 Ways to Build Relationships With Consumers 1. Listen to Feedback Feedback can help you improve your marketing efforts. Gaining data driven insights can aid you to improve products and services, which in turn will help to increase conversions. A great way to do this is by looking at social media channels and review sites...

If you’re local to Birmingham City Centre, then you’ve probably seen the tall building being built on Newhall Street.  The former John Madin’s Natwest Tower, which has been empty since 2003, is being transformed into a 26 storey building, making it the Highest new office building under construction outside of London. What Will the Building Have? The building will consist of 20 floors of office space, ground floor and top floor restaurants, a Winter Garden and 18th Floor Terrace,...

We’ve all suffered from the post-lunch slump, finding it hard to gain motivation and counting down the hours till 5pm. It can be made even worse if you’re stuck between the same 4 walls all everyday, and can feel like inspiration is a thing of the past.  But did you know that The Coffee Shop Effect is actually a very real thing?  Simply walking into a new environment will help your motivation levels to increase, and once seated...

The iconic Louisa Ryland House will soon be opening its doors as a new, revamped office block - part of the WeWork group. The 12-story Victorian building will be a versatile workspace, with forward-thinking design, and the grade II listed building will open as offices in Spring 2020.  The History of Louisa Ryland House  Built in 1879, the building was originally separated into three - the Medical Institute, the Board School Offices and the Parish Offices.  The building is...

Customer reviews are a great way to increase your reputation, and can also help with your marketing efforts.  However, negative reviews can make you feel discouraged, and bad reviews can also make businesses question whether they should remove their business from listings, rather than facing the backlash of bad reviews.  A negative review can mean the possibility of losing a customer, and we all know that it’s more cost effective to keep an existing customer, rather than acquiring...

As Christmas fast approaches, the German Christmas Markets in Birmingham City Centre are a great way to celebrate the festive season.  Birmingham German Market 2019 Where: Victoria Square and New Street When: Thursday 7th November – Monday 23rd December 201 Times: 10am – 9pm Daily What: The Frankfurt Christmas Market Birmingham is the largest authentic German Christmas market outside of Germany and Austria, which started in 1991. Since then it has returned to Birmingham at Christmas time, getting bigger and better...